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! @) Y2 P2 E/ C, X- M- Z+ XTable of Contents
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" q+ T1 ^' g: m9 P' W COPYRIGHT NOTICE ................................................................................................................................ 1
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LEGAL NOTICES AND DISCLAIMER ........................................................................................................ 3 + p0 j9 e: u: I; @
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ACKNOWLEDGEMENTS ............................................................................................................................ 5 7 f* \) B0 R2 w# Y' [$ V
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TABLE OF CONTENTS .............................................................................................................................. 6
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HOW TO GET THE MOST FROM THIS BOOK ........................................................ 11
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. _+ s5 l: |- @ o: w' CINTRODUCTION TO AFFILIATE MARKETING ..................................................... 13 # D3 L0 I2 l3 ~" M) C9 W
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17 BENEFITS OF BEING AN AFFILIATE MARKETER ........................................................................... 14 # L% j! l6 d' B2 O
0 W0 c6 [ m# Y6 D9 _9 }) N, [ WHAT IS AFFILIATE MARKETING AND HOW DOES IT WORK? ........................................................ 16 4 z1 k0 v" z. O
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COMMISSION SCHEMES : 6 WAYS AFFILIATES EARN ....................................................................... 17
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# @, q5 c( k; D OVERVIEW OF THE BUSINESS-BUILDING PROCESS ......................................................................... 21
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9 M2 `' v* A% [% LGETTING STARTED: BASIC SOFTWARE & SERVICES .................................... 23 q. p1 q8 U: _3 x5 a" w
$ r& @* p r- [3 d- d a* W/ T GOOGLE ACCOUNT ................................................................................................................................ 23
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" ~/ B% A6 g- E2 K* \9 |0 t* s PAYPAL ACCOUNT ................................................................................................................................. 24
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# I X- |# u& ]5 v COMPRESSION/EXTRACTION UTILITY ................................................................................................ 25 $ S' X) @9 l+ S
7 O& b5 f4 N! L- Z1 e; B FILE TRANSFER SOFTWARE ................................................................................................................. 25 ( z$ Q: O6 ~4 b$ I# g
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LEARN TO ORGANIZE YOUR BOOKMARKS & COMPUTER FILES ....................................................... 25 ; T/ ]: k% O4 e! o
" x8 j* B# u7 ]& o% j M SETUP EMAIL FILTERS .......................................................................................................................... 27 1 [' L0 _+ @8 }) d5 C
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* u3 J6 H/ Q8 M6 B; A$ o% N8 [9 ? USE A SPREADSHEET TO KEEP TRACK OF DATA ............................................................................... 28 ! b( d* ?( ?. g( }8 \
HOW TO FIND A PROFITABLE NICHE ..................................................................... 33 + X$ [- W n1 p2 `! F$ [6 x5 j
1000』S OF MERCHANTS & MILLIONS OF PRODUCTS ....................................................................... 33
' ?" K1 u {7 `; L9 t KNOWLEDGE + PASSION = PROFITS ................................................................................................. 35 ' a# u! S8 p' k6 C. x
BECOMING AN 『EXPERT』 IS EASIER THAN YOU MAY THINK ............................................................ 37
/ _) `; f ?( u% p) a" K HOW TO EVALUATE MARKET DEMAND & COMPETITION .................................................................. 39
, X4 A' D; V2 g: W PROFITABLE NICHE CLUE #1: ADVERTISERS ................................................................................... 43
% B. W% Y' X xPLAN & BUILD YOUR SITE ............................................................................................ 52 0 c. C7 s- Z( y% `
6 KEYS TO CHOOSING THE RIGHT DOMAIN NAME ........................................................................... 52
+ N" b1 v" L; v% s* K) S 3 BASIC SITE BUILDING OPTIONS ..................................................................................................... 54 3 n: B& j6 ?$ c6 x3 I) f% c
HOW TO CHOOSE A WEB HOSTING SERVICE .................................................................................... 58
* ?/ q' a3 W7 p; t 6 REASONS NOT TO USE FREE HOSTING ......................................................................................... 59 1 E& \6 x+ w% [! J Z0 `
TRUE STORY : BAD MR. FREE WEB HOST ........................................................................................ 60 ' I1 e! ^3 x7 ~# r
HOW TO INSTALL A WORDPRESS BLOG ............................................................................................. 60
' l4 R, }) y k6 m1 X TOUR THE WORDPRESS ADMINISTRATION PANEL ............................................................................ 64 ! T; s! b' l; }% p& U4 ~) ^
GIVE YOUR BLOG A NEW LOOK : INSTALL A THEME ......................................................................... 66
' B4 d9 u+ V T2 O: ]) v, A7 q8 d WHERE TO FIND WORDPRESS THEMES ............................................................................................. 67
0 W' A0 u! }& O HOW TO SET FILE PERMISSIONS ........................................................................................................ 73
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CONTENT REALLY IS KING ........................................................................................... 79
1 R; ~3 U* @3 v$ O5 N9 P& m7 [ 6 WAYS TO BUILD CONTENT ............................................................................................................... 80 6 {9 n$ W X2 \. r0 _9 u
5 『MUST-HAVE』 SITE PAGES ............................................................................................................... 87
. S8 s0 W' ~- @0 s/ j( o ESSENTIAL CONTENT FOR AFFILIATE SITES ...................................................................................... 94 : N( P( h: q2 Z J- M
CONTENT PLANNING: KEYWORDS AND CATEGORIES ....................................................................... 98
+ J e4 G0 D- W: ~' x9 D 7 WAYS TO MAKE YOUR SITE 「GOOGLE」 FRIENDLY ...................................................................... 114 * h& j. S$ l; W' Y% n
MONETIZE YOUR SITE ................................................................................................... 119 ( Z" s+ `, i, C4 b) n
JOIN CONTEXTUAL ADVERTISING NETWORKS ................................................................................. 119
: C: U/ Z" Y$ Z/ E% s. E) y( a6 v- { JOIN AFFILIATE NETWORKS ............................................................................................................... 128
6 f! ^- ^" L; |/ K0 b8 G 『MUST-JOIN』 AFFILIATE NETWORKS ................................................................................................. 130 - x# }1 e" t. b! E
INDEPENDENT AND 『IN-HOUSE』 PROGRAMS .................................................................................... 140 ; K2 P0 f7 i4 q& S$ \* j# z2 U3 n
20 QUESTIONS TO ASK BEFORE YOU JOIN AN AFFILIATE PROGRAM .......................................... 141
! g! j3 v _: U6 o OTHER PROGRAM AND PRODUCT CONSIDERATIONS ...................................................................... 157
% y& M) k5 {- h% J1 p; Q8 T" B 9 TYPES OF MERCHANT COPY AND SALES TOOLS .......................................................................... 171 " d+ O( [8 w4 F8 r1 M
31 WAYS TO MARKET YOUR SITE ........................................................................... 183
! y! a4 I& x+ W# w- L9 b2 l% N 1. GET FREE SEARCH ENGINE TRAFFIC ........................................................................................... 183 " \" |2 l# K+ u8 T
2. ARTICLE DISTRIBUTION ................................................................................................................ 184 . c# h" @* a4 u( \5 T
3. PAY-PER-CLICK SEARCH ENGINE ADVERTISING ....................................................................... 185
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4 u$ m D' A9 g! {# L% E; A+ P4 L 4. EMAIL MARKETING ......................................................................................................................... 197
7 Y3 E1 L( F/ Y6 h$ T% k 5. PAID DIRECTORY LISTINGS .......................................................................................................... 202 * A' Q8 O) v# {7 U: w4 l
6. FREE DIRECTORY LISTINGS .......................................................................................................... 202 3 [. s l; P/ j2 {' W( t$ v
7. SYNDICATE YOUR CONTENT WITH RSS ..................................................................................... 203
% g' ^& n! [- R, t6 g8 p2 L 8. PARTICIPATE IN GROUPS AND FORUMS ...................................................................................... 205 8 ?/ C6 h9 X l( w J
9. BLOG COMMENTING ................................................................................................................... 207
3 x; K4 w0 E8 f( @" c0 W5 @, v 10. USE AN EMAIL SIGNATURE ........................................................................................................ 210
6 b1 c9 B9 P- A; @6 D* D 11. SOCIAL BOOKMARKING SITES ................................................................................................... 210
* v A. j5 A8 a' f0 q0 V 12. SOCIAL NETWORKING SITES ..................................................................................................... 212 : g& |8 f( ~1 p* E$ A4 L
13. LINK TRADING OR BLOGROLLING .............................................................................................. 212 ' z! P' N- A! V! j8 U; L; b
14. ADVERTISE IN RELEVANT EZINES ............................................................................................. 213 & V z& o* N+ v; `0 O
15. ISSUE PRESS RELEASES ............................................................................................................. 213
5 o O1 U9 _7 k# n# `" _ v( `* T7 } 16. USE AUCTIONS TO PROMOTE AFFILIATE PRODUCTS .............................................................. 214 ' i6 T7 W+ ^ d% W
10 WAYS TO MARKET YOUR SITE OFFLINE ..................................................................................... 215
& ?$ W, W* l. o: Y 5 MARKETING STRATEGIES THAT KILL TIME ................................................................................... 219
. v0 G c4 ^2 ]$ F4 k4 C1 XMANAGE YOUR BUSINESS ........................................................................................... 226
" x" M$ T) X. R/ B1 r$ U; |6 I5 E DAILY, WEEKLY, MONTHLY AND YEARLY TASKS ............................................................................. 226
& r7 V5 O: r) L( K: p; F EVALUATE YOUR SITE'S PERFORMANCE ........................................................................................... 229 7 z5 x* b% r' J" i+ s
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GROW YOUR BUSINESS ................................................................................................ 245
) _! a9 j! E \( |) N3 K 3 WAYS TO NEGOTIATE A COMMISSION INCREASE ....................................................................... 245 z) p$ j& |$ L6 k! t8 P" w6 V
MORE WAYS TO PROFIT ..................................................................................................................... 249 * h7 n; X" ]+ {' ]+ n
PROBLEM-SOLVING AND AVOIDANCE ................................................................. 256
! {. I% L. y, h ISSUES WITH AFFILIATE PROGRAMS ................................................................................................ 256 1 F$ b4 o3 w* r1 Z* R5 F
ISSUES WITH WEBMASTERS & OTHER AFFILIATES ........................................................................ 263
/ R- N2 R% ^9 I, @9 @6 a. F+ J [ 25 MISTAKES TO AVOID AS AN AFFILIATE ...................................................................................... 270 3 W; k' A& b7 A. I# W7 o* S/ E
WRAP UP: BECOME A SUPER-AFFILIATE! .......................................................... 274
) i, M1 ?/ Q3 d6 Q& i EAPPENDIX A: ADDITIONAL RESOURCES ............................................................ 275 : J4 W: I" \: [& M- i
INDUSTRY NEWS ................................................................................................................................. 275 5 a6 X5 v6 x" U7 ]9 C
ADVANCED TRAINING & TUTORIALS ................................................................................................ 275
! F5 _3 V9 j8 H3 ^7 @+ }# m SOFTWARE AND SERVICES FOR AFFILIATES .................................................................................... 276
$ Q" W* Z% d: G5 D, y+ G: gGLOSSARY OF TERMS..................................................................................................... 278
, `$ s% r0 Y) Z- a1 y$ X. mMAKE MONEY WITH THIS BOOK! ............................................................................ 294
2 Q5 e5 d, m! g5 y9 O3 }: gABOUT THE AUTHOR ...................................................................................................... 295 ! p, S( d, l& F X7 Z& [/ M
AFTER WORD ...................................................................................................................... 297 ) \2 W7 o$ t3 W Y `$ p) X
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