分享一篇黑帽世界的文章

顯示全部樓層 · 發表於 2014-9-21 13:12:44

原文地址：http://www.blackhatworld.com/bla ... on-loans-e-t-c.html
原文： How I rank peoples sites for terms like credit cards, holidays in{location}, loans e.t.c

One thing I notice on this forum is the crazy amount of people who reckon they get a slap because of a service, because competition spammed your site blah blah blah - Blame anyone except yourself

You know why you don't rank your websites for more than a few months?

Two words = Link Diversity

This is a thread is a shrunk down guide of the process that I run through when I get hold of a new site or client, I stick by it and to date I have NEVER been affected by ANY google panda updates (expect for sites I have deliberately got slapped to test for our SEO networks , see Sig)

However, I have seen some small dances in Google and this is down a to handful of sites I may have had links on getting slapped but shit happens

I'm not going do into the details of onpage SEO, there is loads of guides on this forum so use the search function but I will say this.........If your onpage SEO is shit then YOU ARE WASTING YOUR MONEY so step up

Anyway this is what I do for new and old sites

Check the competition

Not just the competition for 1 keyword but I put all the keywords together and see which sites come up the most and then pull all of the backlinks from SEOmoz and MajesticSEO

I then filter the backlinks down to 4 link types and mark them like below

1: Free and achievable like directory's, social bookmarks, link.html/.php pages and I work these links

2: Time consuming links like web 2.0, guest posts I work out an action plan

3: Links that cost and this will include advertising links, private networks. basically anything that you can tell that your competition has paid for

4: Crap links, scraped blah blah (crap you don't want)

The whole purpose of the process above is to find links that you can copy or pinch, work the list and grab what you can

Once you have done that you should be able to work out what you can get away with on your own website link campaign

Did you know most of you get slapped?

Take a look at the term term car insurance in Google and run a quick backlink check on the top 10 results, do you notice anything?

If you don't then what you should be noticing is that 80% of the sites aiming for car insurance terms are really heavy on link buying and press releases, you know why Google doesn't slap the big boys? (expect for when Google decide to out some big company like Jpenny or Gocompare)

Well its simple really, they don't because of the amount of sites that do the exact same thing and this is why you get caught cheating quicker then they do.

What you guys do is jump into a niche without checking your competition, batter your sites with the same old senuke links, AMR and scrapebox which looks completely different to what your competition might be doing...........You raise your own flags to Google, you're pretty much standing there with your pants round your knees waiting for a kick up the arse

If your competition doesn't have 100 blog post links then don't waste your own time buying tons of blog links, instead use blog links to strengthen and mix up the links you have copied from your competition

Once you know your market and competition

If you have done the above you can start to REALLY step up your SEO

Outreach

Firstly you DO need decent content, once a month write a 1000 article based on your niche then run a search in Google, grab the first 100 or so sites and email them with 2 things in mind

1: You want a guest blog/give content
2: You want them to link to your nice article

You will be surprised on how well this can work, I also add press releases to this and email that to target sites

Use software like Tweetdeck and open up all of the columns and keep and eye on terms like "guest blog +keyword" I have 2 tweet-attacks open at once for 10 hours a day, as soon as I see someone post in my niche Ill reply to them and blag a guest post and I normally get around 6-10 posts a day just from this (Ok I have content writers on my team)

I also keep an eye on sites like Topsy.com and set up alarts for terms like "guest blog +keyword" and from this ill get a further 2-10 posts every couple of days

Authority

A way to gain authority quickly is to donate some to high pageranked sites, I have a list of 50+ pr5+ websites that take donations in return for a link for anything between $30-$500

I won't share this list but use terms like "open source software" "Donated" and have a good shop around, I normally spend about ￡1000-￡2000 on a startup site doing this. I do not use direct anchor text links but I use brand + keyword

This will get your domain trusted by Google, it does help with SERPs but remember this is about authority only, from doing this I can normally get a PR0 site to PR5/6 within a few months (along with other link stuff)

High end web directory's/business directory's

Personally I hate them but they're token links and they DO gain you trust from Google

Randomise brand linking

When you have done the above you should start throwing in web 2.0 links, social bookmarks blah blah blah

What I mean with this is that you do everything under your brand, sign up to the accounts under your brands and use UNIQUE and QUALITY content, focus your anchor links like brand +keyword

Don't worry about footprints, Google DO NOT mind you promoting your site/brand, what they DO MIND is you spamming the shit out of the internet, make EVERYTHING look like a marketing campaign not an SEO campaign

Outsource

You should only do this once you have spent a couple of months doing the above, if you do the above for a a while then you should have already fitted in with your competition and stayed under the radar

Don't think to yourself that now you have done all of the work you can simply outsource the rest and be done with it (well sort of)

You need to keep your links random and and you certainly need to outwit your competition, if they have 100 link network links then you need 200 but make sure that yours are from different services or networks

If they have 500 directory links then order 200 from one service, then 200 from another service then do 400 of your own submissions

The same goes for any types of links, copy the competition then hit harder with than competition but don't put the eggs in the same basket

Stay focused and don't be lazy, gain authority along with SERP position and you will be laughing to the bank

And my last tip of the day is this..............

Your SEO campaign can seriously damage your website value if you ever wanted to sell it, say you have a websites that's earning 50k a month but you have a black and white link profile of spammy one track links, its not if you get caught its WHEN you get caught and more and more businesses have clocked on to this so your website would be worth nothing betime a decent SEO tears your site apart if you chose to sell it

Anyway, I hope that helps at least one of you

簡單翻譯：我是怎麼為這類網站做排名：信用卡、度假、貸款等

你知道為什麼你不能長期排名你的網站嗎？

兩個詞：鏈接多樣性

這篇帖子簡單說一下我接手一個新網站後的做法。我堅持這樣做，並且到目前為止並沒有受到任何谷歌熊貓更新的影響。

我並不準備談一些站內seo優化的細節

做法如下：

檢查競爭度

並不只是一個詞的競爭度，我把所有關鍵詞彙到一起，看哪個網站最常出現，我用SEOmoz 和 MajesticSEO把他所有的外鏈都刮下來。

我把這些外鏈分成4種類型，如下：

1、免費的，可獲得的鏈接：像目錄提交、社會書籤、link.html/.php pages等，我會做這些外鏈
2、耗時的鏈接：像web2.0,客座博客，我會制定一個計劃。
3、需要成本的鏈接：包括廣告鏈接，私有博客，基本所有你能看到的競爭對手的付費鏈接
4、垃圾鏈接，搜刮的等（你不會想要狗屎）

上述過程的主要目的是找到你可以copy的鏈接，盡你所能按照列表去做。

你知道為什麼絕大多數人都做不好排名嗎？

在谷歌裡搜索car insurance，快速看看排名前10網站的外鏈，注意到什麼了嗎？

80%的站都花了大量錢去購買鏈接和發佈新聞稿，你知道為什麼谷歌不治他們？

原因很簡單，谷歌不治他們是因為這些網站基本都在做同樣的事，同時這也是你比他們先受到懲罰的原因。

你們這些人，沒檢查競爭就進入一個niche，然後給你的網站做同樣的舊的senuke鏈接，AMR 和 scrapebox，這些鏈接明顯和你的競爭對手的不同。你自己向谷歌豎起了紅旗。就像你脫下了褲子，等待谷歌踢你一腳。

如果你的競爭對手並沒有100條博客文章外鏈，你也沒必要浪費時間去買大量的博客外鏈.

一旦你瞭解了你的市場和競爭對手，就可以真正開始你的seo。

Outreach（）

首先你需要非常好的內容，根據你的niche可以一個月寫1000篇文章。搜索谷歌前100網站並向他們發郵件，兩件事記在心上：

1：你想要客座博客/提供內容
2：你想要他們鏈向你的文章

你會感到驚奇，這招有多有用！我也發新聞稿，並向目標站發郵件。

使用軟件如Tweetdeck，搜索詞語像"guest blog +keyword"。只要我看到有人在我的niche範圍內發文章，我會回復他們，請求客座博客。就這樣我一天可以發6-10篇文章（我團隊裡有內容寫手）

網站權重

一種快速獲得網站權重的方法是，向一些高pr的網站捐錢。我手頭有一份50+ pr5+的網站列表。你可以捐獻$30-$500來獲得一個鏈接。

我不會共享這份列表。你可以搜索這些詞語"open source software" "Donated"。網站開始我會花大約￡1000-￡2000。我使用品牌名+關鍵詞做錨文本。

這樣做會讓你的網站得到谷歌的信任，有助於排名。但記住，這只是關於權重。這樣做通常我能使一個PR0的站在幾個月內變為PR5/6

高端的網站目錄/商業目錄

我個人討厭他們但他們是一種外鏈標誌。他們可以使你獲得谷歌的信任。

初始品牌外鏈

做完上邊的，你可以開始做一些web2.0，社會書籤等。

我的意思是在你的品牌下去做所有的事。用你的品牌去註冊賬戶，使用唯一的高質量的內容，錨文本主要是品牌名+關鍵詞

不用擔心腳印的問題。谷歌不介意你推廣你的網站/品牌，他們介意的是你給互聯網製造垃圾。讓所有的事看起來像是一場營銷活動，而不是seo.

外包

當你花費幾個月做完上面的事，你才可以考慮外包。

不要自認為你做完了所有的事，剩下的可以簡單外包。

你要讓你的鏈接自然，並且以智取勝。如果對手有100條外鏈網絡的連接，你需要200條並且是來自不同的服務和網絡。

如果他們有500條目錄外鏈，你可以一個服務商裡訂200條，換個服務商再訂200條，自己再親自提交400條。

同樣的方法適用於其他種類的外鏈。copy競爭對手並比他們做得更好。但不要所有雞蛋放一個籃子。

時刻關注著不要懈怠，獲得權重並且排名更好，你會對著銀行哈哈大笑

我最後的建議...

你的seo動作能嚴重影響你網站的價值。如果你有一個月入5w刀的站，但是網站外鏈既有黑帽又有白帽，那不是你受不受懲罰的問題而是你什麼時候受到懲罰。越來越多的商業正在為被懲罰而倒計時

4 f! q2 T( u+ ]

顯示全部樓層 · 發表於 2014-9-24 21:23:08

謝謝樓主分享！！
棒打出頭鳥，呵呵

顯示全部樓層 · 發表於 2014-9-24 22:25:19

俺學到新知識後，都會把分留下的。

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