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Easy way to get user-generated content

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發表於 2006-12-20 21:09:04 | 顯示全部樓層 |閱讀模式
How to encourage your visitors to interact with your site
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Associate Programs Newsletter #302
" `1 r! H2 v' \0 oDo you want your website to encourage user-generated content? Do you want a great new way to help you connect with your site's visitors?
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Remember, you need to connect with your visitors before you can sell.
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: Q9 V" W- _" u( \# ~  V  MThis is what they call a no-brainer.; T- B/ ]( K1 }
CONTENTS:
, J  g# E$ i3 y& p0 l% p1. User-generated ray of sunshine) w9 Y6 u' R- N% G" o' m# g8 e
2. Do you want to comment?7 h2 @$ l9 [% ^: d7 z+ H7 O" a
3. Video affiliate system should boost sales: L) S- V( {, y. P/ q
4. Thought for today: How high?5 V7 F! t* ~: K4 h  h" T6 }

3 }- b4 y# y  i1 I  t2 D7 j=================================
! u- ?0 |' p9 |& Y$ Q1. User-generated ray of sunshine, R$ }" s- C7 r  {+ v
=================================
5 E1 @4 J7 I  P4 LHere's a little ray of sunshine - a really easy way to encourage your website visitors to add unique, topical content to your site.+ j! k3 ?2 Z& ~  Q( ^& ^
More good content equals more traffic. More traffic equals more dollars.
7 t* m6 V! Q: L7 T9 TIt's not a forum. It's not a blog.' _& l' K  G- Z( w0 C
It's a simple way of allowing people to comment on the articles or newsletters you publish on your site./ `6 Y7 n9 D: X: M- L
I love it.
# z- _0 J2 E, ~Robert Blackstone's new script makes it easy for you to publish a form inviting comments at the bottom of every article.7 D3 }/ z5 b( a- c0 [: F
It's a bit like the comments form you've probably seen on Matt Cutts' blog and other blogs.
" E& S5 k& ^) N- ?I'm sure you can see how useful this is.; ]$ e3 u  S  A. `7 H! f
Robert uses this equation to explain the value of article comments:+ C6 }( U0 R* v+ D9 F9 N
More Content = More Repeat & SE Traffic = More $$
2 ]& J+ ]; V% \* Q) ?However, there's a whole lot more to it.../ g, n3 g* d/ R9 m) f! r6 t
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* Article comments enable you to receive quick feedback from your readers, so you can easily see which of your articles strike a chord and which ones are flops. If one particular article is a raving success, you can publish more articles on that topic.
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, P( I" |& \, H  U- i* I * Your readers will interact with you more. They'll realise you appreciate their views. This is SO important. To sell or PREsell, you MUST make a connection with your readers. Encouraging them to have their say helps build a strong connection.# c4 ?0 q: x7 H) \% D% s( K2 y

7 O0 ^$ D7 |( v; m& K: ?' i+ g * Publishing feedback makes your site more interesting. It's not just YOUR opinion any more. You're creating a dynamic, "live" site. Because your site is more interesting, readers are likely to stay on the site longer. Search engines like sites on which readers stay more than a few seconds.& U5 C8 `- m% \' D/ D. w
* Search engines also love sites which are updated frequently. Your readers can help you "update" pages all over your site.) l* m1 t4 h8 B# I: M

. A' ^( C3 L1 O9 p% A * Are you using PLR articles? Perhaps you haven't done quite enough rewriting to make them truly unique. If a few friends add comments to your PLR articles, this will help make your pages unique - another good thing from an SEO point of view.
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& W3 [3 f8 q2 W3 E6 D! n * Many people enjoy helping other people - and some love showing off their knowledge. Allowing article comments satisfies both groups while improving your site.
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Most blogs allow visitors to comment on posts. If you're using a content management system (CMS) you may already have a system which enables article comments.
/ I# N0 l0 n0 HBut what about all the other ordinary sites?
4 M  [  T' l8 V" Q* ]  ~. B. S; Y5 F" b0 BDo you want to go through the hassle of switching all your sites over to a blog or a CMS system? Probably not.2 b3 v- J' M; ?9 k9 [' Y
With Robert's script, you get the benefits of user-generated content without the hassle of a complex site conversion.
1 U/ u+ n+ D/ c7 c6 i7 c! L# xSeveral years ago, my friend Jim Reardon suggested I ought to introduce some way for readers to comment on my newsletters. At the time, I put his idea in the too-hard basket.
: r; U; I. F' A6 H) ~Now, six or seven years later, we've finally done it. We recently introduced a comments facility on AssociatePrograms.com and I love it. 0 {5 X# A. _6 p( E  C' L0 m$ @/ z
It's fun writing a newsletter and then an hour or so later checking to see what readers think of what I've written.4 S* _4 F, i7 w1 Z! m4 t/ Y$ W: L
On AssociatePrograms.com, I've chosen to moderate the comments. I've found that on average about one in every 20 or 30 comments is spammy junk not worth publishing.
+ Y6 R% Y9 N0 f# x) ]8 JRobert's script works in a similar way. It also has a few features which make it better than our comments tool, giving the site owner more choices. (Robert's tool wasn't on the market when we created our new system.)+ s% w4 n$ ?' {" H6 ?# u) |8 V
My experience with article comments is new and fairly limited, but already I'm a convert. 9 m: R' |/ H6 }) H
Here are two recent examples on our site.
0 H8 }# c" H8 R" i, H: \We published an article on affiliate datefeeds:& o0 ^; ]: b, P& x" M3 E
An insider's tips on affiliate datafeed sites
& X8 x: s1 b+ _  x& F$ Thttp://www.associateprograms.com/articles/434/1/Affiliate-datafeed-sites0 U/ @7 M; G/ S2 b# O
Readers commented on the article, providing links to a couple of useful resources - DataFeedFile.com and FeedShare.com -  thus making the article more useful. (With Robert's script, you can choose whether to allow HTML, which would make links active. I've chosen not to because I don't want to encourage spammers hoping for a free link.)
' M' A# l( K: B* I, z) BAnother example is a newsletter I wrote the other day about how to be your own BS detector. My wife, Joanna, worried that readers would be offended, urged me to remove the term "BS". I went ahead - http://www.associateprograms.com/articles/493/1/Seven-ways-to-be-your-own-BS-detector) l- X  j* w0 s$ j& G  [  G: s0 k
That newsletter has received 50 thoughtful comments, making the page much more interesting for readers. I'm very grateful to everyone who took the time to add a comment. I really appreciate the feedback.0 ?, I& R8 l- X
If my next newsletter receives zero comments, I'll know I need to brush up on my writing skills.
6 w2 d& r" b9 ~' fThe thing I like most about Robert's new tool is that it encourages the creation of genuinely UNIQUE, relevant content, written specially about your website.
& t9 f0 {3 c, c7 M; ]9 H) }As the Internet becomes more and more flooded with duplicate junk, it's nice to see someone who's doing something positive.
4 ~, O- @8 O, S( @If you're planning a serious business future in which the search engines treat you well, you HAVE to think about genuinely unique content.
3 U! b/ {8 a1 k% e% ERobert's script helps you create unique content.
7 a# C, d% ]" f- w" c: D1 vIt's easy to install.
1 ?* |, T4 o; u* l8 ~% CThe script should work on any web host that supports SSI (server side includes) and/or PHP. "Most do these days, but it wouldn't hurt to double check," Robert says.
8 \9 W; \  R6 GHe provides full instructions and support on how to get it up and running.
9 @* y, {; I2 t8 r' gRobert's a good guy and a friend. You can trust him to look after you.' v7 I8 ?9 s' ]+ O
The script is very modestly priced - excellent value - and you're allowed to use it on as many sites as you like.8 S0 E" j/ f* [
I recommend you grab it now before Robert raises the price.; N0 d8 n8 i* m' t
http://www.AssociatePrograms.com/instant-comments" t" c+ O9 ~* q; A. G
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__________________________________________SPONSOR__________4 ~# q! `; V% }, D2 ]+ C3 f: a. T6 s
Motivated Marketing System is designed for anyone who intends
% T+ j3 }! O  e. b! qto make money with their own online product or membership6 B9 ]% z! e+ C, P# N9 j
website. It includes site-building and management software
, ]) e: b' O6 z, Vprogram, create /One Time Offers/ (OTO's) and complete user
, i) d& G/ V& v" O! [9 A" Z* ~& mguide. It's called the Motivated Marketing System because it
7 g9 H9 x, F3 D*motivates* Check out the FREE version.
3 m: f+ m) M8 s  ~( z2 s! D) s& Lhttp://www.motivated-marketing-lite.com
( ]1 F. e2 f. ]6 n___________________________________________________________' ?1 n0 N( e& K' J9 M' v* C/ v

) O) h- Y3 C6 s* D: |" p* }& w8 t4 r: u==========================/ H' ]( x: b2 [) k% Z% U( Y
2. Do you want to comment?1 {1 w! j+ g. E/ }% ~
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We have article comments software on AssociatePrograms.com, so you can have your say on any article.5 N, U8 g: m- X! Z6 {
You can comment on this newsletter right now, at the bottom of this newsletter.# m& q# D2 s! w6 k
I love receiving feedback on articles. Good or bad, it's all helpful.
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============================================
; v6 @" Q4 r/ r, k3 K0 a$ W, \3. Video affiliate system should boost sales
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7 g0 [' G0 S. Y; G3 x4 B$ N; f+ EAffiliate merchants, I reckon you'll see the huge potential in this...1 G6 s* T4 }- r; S, w
You can now invite your affiliates to place your videos on their websites - with their affiliate links embedded in them.
* Y# u  f. x/ \- V3 {* GJoe Chapuis, who's been marketing full-time online since 1996, has created a video affiliate system.: \' p9 w5 V$ f; o. \8 [, d
It enables affiliate merchants to combine web video with any affiliate program.
# N" t/ O" P$ U: _/ C3 ZHere's how Joe explains it - a quick overview:
( C) A% Z( q" q% T" j) s1. You sell widgets." f8 n- B8 i+ H( ~! m8 F. j
2. You have an affiliate program.
8 t# G  z* e& h3 o9 Y: n3 Y" A3. You create one or more web videos to promote your widgets.
+ ]% E& z* b2 G3 q5 [, A. G& b* v4. Using the Video Affiliate System, you can invite your affiliates to add your videos to their sites.! S. a9 h; a4 x9 f# y
5. You provide your affiliates with simple instructions for adding to their sites a video player which is embedded with their affiliate links.. O4 a) l+ A1 ]( W: G8 x
6. Clicking on one of the hotspot links built into the player sends traffic to you, the merchant, via an affiliate link.
, s2 r' Q2 @$ p0 U$ R7. All transactions are tracked by your affiliate program as usual.
" ^5 W/ O3 `, f* a/ D! [# Z( P( W7 a"When your affiliates add your videos to their sites, your web video players are transformed into eye-catching, attention-grabbing affiliate links that will drive tons of targetted to traffic to your site," Joe says.
7 A1 k2 w: ~2 W, jYou and your affiliates need do only three simple things to make it happen.
  _$ l  m& f- |The video affiliate system is one of the video tools available in a new membership site Joe has launched. The membership site is for anyone who wants to put video on their site. You can try it risk-free for 14 days.2 D- u! ~- p( u/ }
This has exciting possibilities., A' ~8 q, W* x# e' c
Find out more here...! j& x3 c8 \; d0 F0 ?
http://www.AssociatePrograms.com/video-system
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4. Thought for today: How high?
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"Nurture your mind with great thoughts, for you will never go any higher than you think." - Benjamin Disraeli
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