本帖最後由 豬農 於 2013-10-20 10:10 編輯
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不知道這個話題有沒有已經討論過, Google+1 是否真的目前已經對排名有直接推高的影響,是值得研究一下。這個在樓主此帖 和 TGL 8月的另一貼都出現過了。(當然是國外翻譯來)
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3 {! \0 c3 Q5 O+ g對於 Google+1 目前是否已經對排名直接推高,Google的(發言人)Matt Cutts很快就出來跑到HackerNews上說,非也。他說6 _2 r: ]0 E9 y! y3 X; @) U# q
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Just trying to decide the politest way to debunk the idea that more Google +1s lead to higher Google web rankings. " o. c- F' m4 `
他繼續說這些不是谷歌信號:3 I2 k- w& A; {, ]0 b A( s
y. C# t& S+ R! \6 V+ m4 f6 jIf you make compelling content, people will link to it, like it, share it on Facebook, +1 it, etc. But that doesn't mean that Google is using those signals in our ranking. w& Z, g! X1 G- t* _) `
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Rather than chasing +1s of content, your time is much better spent making great content.! r9 k5 S1 U, H! Q$ q: T- _5 G- z
3 u9 K7 s6 T, j1 WSuffice it to say that I would be very skeptical of anyone who claimed that more +1s led to a higher search ranking in Google's web results.* V# ^8 |$ G5 _- }
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Most of the initial discussion on this thread seemed to take from the blog post the idea that more Google +1s led to higher web ranking. I wanted to preemptively tackle that perception.
- s1 K8 A& v# ?2 F& f$ X順便說一下,以前Facebook Shares也被認為有類似的效果,同樣被Cutts否定。但是後來有人提出,有+1 並非是壞事,因為,既然你的東西受歡迎,鏈多鏈高質鏈自然,排名靠前,讀者多,自然也會有更多 +1,facebook shares 等 (correlation),谷歌的算法看上去更自然。但目前,其+1數量多少並非「直接」推高排名(causation)。關鍵是」直接「二字, 間接的效果很可能有(indirectly promote links, tweets and other signals),這裡就不詳述了。6 a7 s. Y0 Y, ~& t3 F4 @" f' O
* y, |7 {, X7 l2 }因此看來,對於+1 ,圖表所表示的僅僅是correlation,而非causation。! }' N$ g! z' `
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