本帖最後由 豬農 於 2013-10-20 10:10 編輯 5 N P5 k% q0 i8 Q$ s; E
8 s9 }5 n H+ Q* v0 S% H
不知道這個話題有沒有已經討論過, Google+1 是否真的目前已經對排名有直接推高的影響,是值得研究一下。這個在樓主此帖 和 TGL 8月的另一貼都出現過了。(當然是國外翻譯來) 7 C' n: n" B5 Q/ x B3 A" U
! }) u2 A& i# l6 a+ [' ?8 t4 z對於 Google+1 目前是否已經對排名直接推高,Google的(發言人)Matt Cutts很快就出來跑到HackerNews上說,非也。他說
; l# i; O5 J4 y3 r9 a* l) n w5 E$ P1 t
Just trying to decide the politest way to debunk the idea that more Google +1s lead to higher Google web rankings. 1 y8 L" p! A. u$ g
他繼續說這些不是谷歌信號:$ [3 f" k6 v" E4 S3 o" o' v7 R
: `6 x& J2 W. U6 |If you make compelling content, people will link to it, like it, share it on Facebook, +1 it, etc. But that doesn't mean that Google is using those signals in our ranking.! k r/ l h: |4 G! l N
: ]2 O% b7 w8 CRather than chasing +1s of content, your time is much better spent making great content.# n- ` k5 b) [; P8 v2 i) u. f
4 B9 {6 K- g9 l$ o7 _Suffice it to say that I would be very skeptical of anyone who claimed that more +1s led to a higher search ranking in Google's web results.8 |* p+ p6 Y/ ]; ]- N
& @$ T4 ~1 K0 GMost of the initial discussion on this thread seemed to take from the blog post the idea that more Google +1s led to higher web ranking. I wanted to preemptively tackle that perception.
, n/ z* F, I- j) A3 j" f4 b順便說一下,以前Facebook Shares也被認為有類似的效果,同樣被Cutts否定。但是後來有人提出,有+1 並非是壞事,因為,既然你的東西受歡迎,鏈多鏈高質鏈自然,排名靠前,讀者多,自然也會有更多 +1,facebook shares 等 (correlation),谷歌的算法看上去更自然。但目前,其+1數量多少並非「直接」推高排名(causation)。關鍵是」直接「二字, 間接的效果很可能有(indirectly promote links, tweets and other signals),這裡就不詳述了。, P2 O' u' y- u
, {* G6 V! e6 {8 ^6 B因此看來,對於+1 ,圖表所表示的僅僅是correlation,而非causation。
, V& }, V) ~+ V/ S8 A2 F5 j1 U) \! k. @
0 Q- t* i Q) e n9 n [' ? U4 ~& [, \) N8 N* O
9 w/ w* u8 r2 x/ ~
& P6 t( {; ?$ X+ I2 i |