看看一個老外高手是如何教學生的

不知道是節選自哪個地方的~~

找到了，嘿嘿~~

QS對新號始終是個頭痛的問題啊

非常不錯,還沒完呢,有續文嗎?

看了，學習下

找到後續文章了

Can I Teach This PPC-CPA Stuff? Part 2
9 n$ s  M' g" s- a+ _1 H2 i
# p0 K) s8 z9 L+ z' WOkay, here is the continuation of the story on how I got my
brother-in-law involved with driving traffic from pay per
2 Y2 ]% l/ A' E# C6 G+ Sclick search engines to CPA lead offers.
# G4 h- b6 ^8 d
I left off on how he messed up his Google Adwords account
and how I was trying to fix it.

Here is what happened when I dropped the bid on that $1.25
lead campaign from $1.00 down to about $0.25.
/ A9 ?5 r" l0 ^
1 q4 Y6 s3 a. oReady?
' _+ A9 e; ?9 \( o% }, V! P
Google accepted the new bid.
8 h2 f9 {9 ?" f' ~" ]
9 N. y9 y' m. hWoo hoo!

" l0 X* Y6 t# f4 G4 p3 ZNow Waseem can actually make money on this offer. Google
9 G1 S/ H: p# u2 ~# W, P) R, Arewarded this campaign because we had developed a good CTR
on the ads.
: u) v$ }6 O% e. i
6 G) \# J  `9 IFrom this experience, I reminded him to develop his ad
writing skills to keep a good CTR ratio for all his ads on
) C' Q, ?# a3 H8 T4 ]: i1 uGoogle.

He is not a big Google fan because of all their
rules and restrictions, but he really likes MSN and spent a
lot of time on this PPC search engine setting up campaigns.
5 S- Y; d+ {0 {* E  G
He only ever did learn Google Adwords and MSN Adcenter. He
1 U  D5 B3 a9 T5 k1 q- _could have built a lot more traffic if he had experimented
with the list of other *profitable* pay per click search
. R, i4 k" U" ~, j. Qengines I had given him.

+ L; }8 d$ h* M3 g) u5 @He started making some good money, but things could have
- q) q6 v$ Y! X) I4 ?: G9 k+ b/ j2 jbeen better if not for the following:
  z" b8 A- a1 z" ~5 @1 T
* [% d/ t7 K9 I  k8 ?: O, ]1. Never use a broke college student who hasn』t made more
5 |( E5 H, R& r2 l: mthan $2,000 in an entire summer as a test subject. As soon
- v6 n1 U* i6 Eas Waseem started making $100 in affiliate commissions a
6 p8 f6 p6 W$ fday, he got lazy and stopped doing much.

2. World Cup: Waseem is a soccer fanatic and was *easily*
8 [2 D9 j% p% K" I9 k" bdistracted by the World Cup. So distracted that he told me
it was a *need* for him to watch almost all the matches.

3. He enrolled himself in a full-time course over the summer
and had assignments and tests to complete. Okay, I will let
6 v8 G, t3 I9 [this one go.
* E, l, u) F7 c& T' w2 c
Over the three and a half months he spent at my home, he only
got around to driving traffic to 4-5 offers. I had hoped
that he would have built enough traffic to pull off a
+ v7 `% \8 ?% J4 q  H$10,000/month.
1 G- @' S$ ?5 E0 S8 C% W
! c. N4 F: s& Q7 m" W) [2 AHere are the result of Waseem』s stats since mid-May by
month:

** May **
  o& k& H' N2 ~6 \4 i8 tRevenue: $830.05
Cost: $616.38
Profit: $213.67
# {+ T' r  i5 p. I+ x" \* eNet Margin: 25.7%

  Q4 Q& v$ w+ s4 T% `** June **
. H0 w/ Z# S' j' mRevenue: $2,526.95
7 r7 U) `2 A* H& tCost: $2,390.28
Profit: $136.67
Net Margin: 5.4%

** July **
Revenue: $2,787.40
Cost: $1,749.53
) ^6 C0 J5 @6 j" m9 dProfit: $1,037.87
Net Margin: 37.2%
  z& k& a5 K- e; j
** August **
Revenue: $2,983.30
. a4 c, [, G$ c3 o+ v+ Q+ QCost: $1,945.83
; p0 ?7 ~+ o1 [! t* @5 \% g) pProfit: $1,037.47
Net Margin: 34.8%

** September **
Revenue: $3,841.30
9 F: m, Q! b; c+ \& KCost: $2,662.14
4 j# Q7 i/ k( p) W" G5 u1 @) ^Profit: $1,179.16
: E5 z9 e; t. G5 Y+ ENet Margin: 30.7%

" e! L5 p1 G, g! U1 H** October **
" {3 J6 l/ o; e+ p9 [, ^2 U! MRevenue: $3,752.30
/ |$ w* R: R9 a0 \4 eCost: $2,701.78
) g3 w5 H, q7 l1 o3 AProfit: $1,050.52
Net Margin: 28.0%

8 }# s; X1 @6 W* c1 c) r1 l$ i6 ]: N0 U** November (forecasted) **
& H% ~; R- {; c( Z/ ZRevenue: $3,280.00
' A; j" ?8 I: WCost: $2,403.00
7 d- F& [' a1 _$ \- C# K, OProfit: $877.00
- x0 l& H' j4 ENet Margin: 26.7%

/ j# X. d( W  _+ O5 ^For some people, they may say that the above profit is not
a lot of money. But for others, that is enough to cover
a mortgage and car payment.
6 z- L- a" ~3 P. S7 M. d7 J& J: e  Q
0 e* B; ^( M# d% B) ^" LFor Waseem, this was a windfall.

- D# T/ ~0 l! L2 o$ w7 e6 o9 lWaseem got lazy and gave up to soon. It still makes me mad
when I think about the potential.
( }8 _6 t8 T& H4 C& ~7 t& L
In fact, it was ironic that when he went back to university
in September, he virtually did nothing and his affiliate
commissions jumped to almost $4,000 in both September and
October.
/ L$ T- i" p; |9 w4 \; K% u% N
If he had just spent a few hours optimizing his campaigns
using the *system* I showed him, he could have easily netted
50% of these gross revenues as profit.

He still isn』t doing anything with his campaigns, but is
still netting an average of $1,000 in profit a month on
complete auto-pilot.

3 w# T- n9 K3 I+ g1 |& A& s, X; @I actually just recently saw him after he came up to help me
. V6 v% C8 a/ g! h5 F# N9 V/ tset up my recent two day seminar in Toronto.
) Q3 \& u/ t" ^/ G" a4 s  V" I! \; X: I
You should have seen the look on his face *after* my two day
seminar, when I spilled the beans on *everything* I do to
; I  c7 a, `4 l# `7 L* W4 U# Kselect group of 25 participants.
! W' D2 y9 N+ q# n; T
I only taught him about 30% of what I knew.
9 z" r) U0 l" ]) {3 G9 [9 b
, e. V( J$ h- C2 P) _0 HHe came up to me and kept repeating 「Man, I gotta finish
school and start ramping my campaigns up.」

! r1 q# U2 m, X$ ^' E* XDon』t worry bud, only one more semester left.
, v/ @2 E3 V; |; X, d: D5 f  K
Hope this story motivates you that if a broke college
4 r# C- t- v+ X9 @student who didn』t have *any* Internet marketing experience
, s3 j5 f- @# d; Ccan make money using the PPC to CPA money model, so can you.

Start building those CPA campaigns!

9 m& F! q9 D9 J& Y" _Gauher

有高手指點還要經過這麼多波折才賺到錢，我們恐怕要賺到錢就更難了

主要講gg的,還不錯,比較生動,看不懂的不要看了,類似的文章中文的也有