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Table of Contents
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" U9 ^- A7 e: x) c! O- g1 F' Q COPYRIGHT NOTICE ................................................................................................................................ 1
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LEGAL NOTICES AND DISCLAIMER ........................................................................................................ 3 0 t* ^4 k! p" i1 B) }: d1 j( J
3 j4 m0 l5 V) B$ [! Q9 `2 }
ACKNOWLEDGEMENTS ............................................................................................................................ 5
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TABLE OF CONTENTS .............................................................................................................................. 6
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HOW TO GET THE MOST FROM THIS BOOK ........................................................ 11
4 G* F% H% h3 U, p( o# N; e
9 k/ m% M6 K* j% m6 EINTRODUCTION TO AFFILIATE MARKETING ..................................................... 13 6 A; t0 q; F, Q' V4 w. U8 Z- L
7 Q$ b) s7 _/ q# v) A2 g& b0 Y `. m4 i
17 BENEFITS OF BEING AN AFFILIATE MARKETER ........................................................................... 14 9 w( Y% k% }! H$ ?. J4 u' a
5 h; l, n+ {, U6 `7 Z WHAT IS AFFILIATE MARKETING AND HOW DOES IT WORK? ........................................................ 16
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COMMISSION SCHEMES : 6 WAYS AFFILIATES EARN ....................................................................... 17 ) v, p; p8 B8 h4 m5 l- g
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OVERVIEW OF THE BUSINESS-BUILDING PROCESS ......................................................................... 21
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GETTING STARTED: BASIC SOFTWARE & SERVICES .................................... 23
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GOOGLE ACCOUNT ................................................................................................................................ 23 ( y% Y9 g0 S* X# ? V/ W% D2 F" E: e
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PAYPAL ACCOUNT ................................................................................................................................. 24 ) d7 L$ v A7 @! Z j& g( C) `1 R
2 u, P( t2 u4 ] COMPRESSION/EXTRACTION UTILITY ................................................................................................ 25 & T8 C0 b5 d9 J
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FILE TRANSFER SOFTWARE ................................................................................................................. 25
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LEARN TO ORGANIZE YOUR BOOKMARKS & COMPUTER FILES ....................................................... 25 ) r$ k6 K; H+ \; }% E! \
! ?) e5 E, p k% r/ g SETUP EMAIL FILTERS .......................................................................................................................... 27
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0 B6 {( W, O Y, @+ { USE A SPREADSHEET TO KEEP TRACK OF DATA ............................................................................... 28 + S1 v1 u v; [. G8 F+ [
HOW TO FIND A PROFITABLE NICHE ..................................................................... 33
+ G% g0 r4 H5 E 1000』S OF MERCHANTS & MILLIONS OF PRODUCTS ....................................................................... 33
* Q/ s- x, g3 l) N5 M+ Y KNOWLEDGE + PASSION = PROFITS ................................................................................................. 35
, b+ U' a6 D* N5 [ Z8 g4 q BECOMING AN 『EXPERT』 IS EASIER THAN YOU MAY THINK ............................................................ 37
- t ]5 o/ v: y1 E2 S HOW TO EVALUATE MARKET DEMAND & COMPETITION .................................................................. 39 6 R: o5 c! Z2 p9 E
PROFITABLE NICHE CLUE #1: ADVERTISERS ................................................................................... 43
[. @+ b4 Z4 l6 G8 u$ ]; D" [0 GPLAN & BUILD YOUR SITE ............................................................................................ 52 * p) H; C: z; C( G7 q' G
6 KEYS TO CHOOSING THE RIGHT DOMAIN NAME ........................................................................... 52 4 Y" w3 `' F- l+ H$ C
3 BASIC SITE BUILDING OPTIONS ..................................................................................................... 54 % f0 ^5 _. l7 S3 E
HOW TO CHOOSE A WEB HOSTING SERVICE .................................................................................... 58 ! h: ~0 B: m9 d! ?
6 REASONS NOT TO USE FREE HOSTING ......................................................................................... 59
: @- e0 ]1 p2 _6 n7 w* Z TRUE STORY : BAD MR. FREE WEB HOST ........................................................................................ 60
]) W+ T3 d0 c& f5 N HOW TO INSTALL A WORDPRESS BLOG ............................................................................................. 60 4 v5 `4 `( ?: y! t3 I
TOUR THE WORDPRESS ADMINISTRATION PANEL ............................................................................ 64
- l) ]1 A2 c: k- e$ t( c } GIVE YOUR BLOG A NEW LOOK : INSTALL A THEME ......................................................................... 66
! g& Z# T: d$ l! K( L3 `9 a8 u4 b' l3 w WHERE TO FIND WORDPRESS THEMES ............................................................................................. 67
$ T" r5 p, D0 I, W HOW TO SET FILE PERMISSIONS ........................................................................................................ 73 . c7 C G# X8 n& C' v* o
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CONTENT REALLY IS KING ........................................................................................... 79 7 m+ e' E; E' f( X3 O H
6 WAYS TO BUILD CONTENT ............................................................................................................... 80 % F, A/ p0 b3 c
5 『MUST-HAVE』 SITE PAGES ............................................................................................................... 87 9 ~. Y/ f3 b9 A2 O
ESSENTIAL CONTENT FOR AFFILIATE SITES ...................................................................................... 94
& _9 i% U( {' Y' [ CONTENT PLANNING: KEYWORDS AND CATEGORIES ....................................................................... 98
) e$ L2 u* @# c* a; g 7 WAYS TO MAKE YOUR SITE 「GOOGLE」 FRIENDLY ...................................................................... 114
( {; a& i+ W4 T! `3 C: W; Q! jMONETIZE YOUR SITE ................................................................................................... 119 / d/ g9 A8 r9 z
JOIN CONTEXTUAL ADVERTISING NETWORKS ................................................................................. 119 ; |- S- F0 c" N/ u
JOIN AFFILIATE NETWORKS ............................................................................................................... 128 ) \$ u8 W) m: w, x7 d7 [; n
『MUST-JOIN』 AFFILIATE NETWORKS ................................................................................................. 130
, ^5 ~. c* `" ^, [ U INDEPENDENT AND 『IN-HOUSE』 PROGRAMS .................................................................................... 140 / r ^8 J( w3 M) @. ]
20 QUESTIONS TO ASK BEFORE YOU JOIN AN AFFILIATE PROGRAM .......................................... 141
5 `- [8 R- l4 ]( j+ `1 t OTHER PROGRAM AND PRODUCT CONSIDERATIONS ...................................................................... 157 5 i; y$ a# J0 E1 W# L
9 TYPES OF MERCHANT COPY AND SALES TOOLS .......................................................................... 171 $ X4 @. \! ~' m2 |4 D* B3 f
31 WAYS TO MARKET YOUR SITE ........................................................................... 183
! W+ w0 @" x2 s2 a 1. GET FREE SEARCH ENGINE TRAFFIC ........................................................................................... 183
7 I6 b4 A& ~$ p% y; t6 W2 V+ T. ` 2. ARTICLE DISTRIBUTION ................................................................................................................ 184 4 i; p) k- }: ]# K7 X
3. PAY-PER-CLICK SEARCH ENGINE ADVERTISING ....................................................................... 185
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4. EMAIL MARKETING ......................................................................................................................... 197
; K3 O; y" |3 C+ K" V, y 5. PAID DIRECTORY LISTINGS .......................................................................................................... 202
+ r3 @/ ]8 }( `& d) m1 U, ]& I) W 6. FREE DIRECTORY LISTINGS .......................................................................................................... 202 2 N7 b) d3 m/ Q8 D# W
7. SYNDICATE YOUR CONTENT WITH RSS ..................................................................................... 203 ; H8 ]8 t" g6 @
8. PARTICIPATE IN GROUPS AND FORUMS ...................................................................................... 205
[1 k# X' \* c7 A 9. BLOG COMMENTING ................................................................................................................... 207 5 B+ C1 L b2 o6 [
10. USE AN EMAIL SIGNATURE ........................................................................................................ 210 9 Z. h1 S8 ^! n& l
11. SOCIAL BOOKMARKING SITES ................................................................................................... 210
1 K7 i" S0 g8 P2 t 12. SOCIAL NETWORKING SITES ..................................................................................................... 212 , Z. R' V# a, w6 l/ K% Q s
13. LINK TRADING OR BLOGROLLING .............................................................................................. 212
& h" J& W K5 W3 v5 D p; Z1 l 14. ADVERTISE IN RELEVANT EZINES ............................................................................................. 213 ; n* l+ w; d9 q: @
15. ISSUE PRESS RELEASES ............................................................................................................. 213 " [: [0 y! X( O: d+ ]: }2 a7 u
16. USE AUCTIONS TO PROMOTE AFFILIATE PRODUCTS .............................................................. 214
8 L- D0 |2 e7 q: z$ A: n4 f 10 WAYS TO MARKET YOUR SITE OFFLINE ..................................................................................... 215 ! i8 ^2 L0 d X5 v6 c# G
5 MARKETING STRATEGIES THAT KILL TIME ................................................................................... 219
, V" N9 W5 B, R5 `; |MANAGE YOUR BUSINESS ........................................................................................... 226
# c7 E% c- P2 B) O* t5 k; a DAILY, WEEKLY, MONTHLY AND YEARLY TASKS ............................................................................. 226 + E$ _) u8 e. o+ x
EVALUATE YOUR SITE'S PERFORMANCE ........................................................................................... 229
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GROW YOUR BUSINESS ................................................................................................ 245
, ^8 @$ I$ C4 R# L) N/ e+ C1 K9 S: h 3 WAYS TO NEGOTIATE A COMMISSION INCREASE ....................................................................... 245 ! X \$ @. Y+ R J
MORE WAYS TO PROFIT ..................................................................................................................... 249
0 Q- P2 x: M4 _+ G! x. o7 D" VPROBLEM-SOLVING AND AVOIDANCE ................................................................. 256 3 i+ |; `) F& k
ISSUES WITH AFFILIATE PROGRAMS ................................................................................................ 256 . D# _% v$ V, [4 \% \0 D8 K, c
ISSUES WITH WEBMASTERS & OTHER AFFILIATES ........................................................................ 263
+ l" B4 F. {. S& T M) I$ F4 O3 ]% _ 25 MISTAKES TO AVOID AS AN AFFILIATE ...................................................................................... 270 W; n- Q6 m3 O; Z. R- V5 X
WRAP UP: BECOME A SUPER-AFFILIATE! .......................................................... 274 + }( n9 L' j0 V. y9 z; s
APPENDIX A: ADDITIONAL RESOURCES ............................................................ 275 x6 y H3 g& A! C1 R1 y) k; ?
INDUSTRY NEWS ................................................................................................................................. 275
2 S1 [; g5 T+ R4 ?2 E, \# f" T7 |) E ADVANCED TRAINING & TUTORIALS ................................................................................................ 275
+ T( _: z, S! e. Z SOFTWARE AND SERVICES FOR AFFILIATES .................................................................................... 276
$ Y4 k V4 f3 l: GGLOSSARY OF TERMS..................................................................................................... 278
# j+ ?' X) U3 q( F' OMAKE MONEY WITH THIS BOOK! ............................................................................ 294 X6 v, l1 [& k- n: |1 q. j
ABOUT THE AUTHOR ...................................................................................................... 295 # R6 i1 G( U, t' o5 ]2 C
AFTER WORD ...................................................................................................................... 297 0 ?+ L' V( q# f7 Z1 E4 I
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