|  SEO |  SEO 2.0  |
 Link building, manually adding them, submitting static websites to directories, link exchange, paying for links
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鏈接建設，大多是手工添加，如提交目錄，友情鏈接，付費鏈接 o ` r9 Y4 c5 a% H$ H" v" W
5 s* z9 g1 F4 A: G9 M0 k8 n% V% \) Y |  Getting links, enhancing it by certain actions like blogging, writing pillar content, creating link bait, socializing9 v Q, u, F1 d. P3 x& w; Q
+ g- \. B: F6 i獲得鏈接的方式主要通過寫博客，分享優質內容，鏈接誘餌，社會化等) p0 H, q5 w3 k& u! v- z; J" C9 }
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 On site optimization for spiders: example repetitive page titles concentrating (solely) on keywords
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SEO優化的對象是搜索引擎蜘蛛，目標頁面的標題是針對關鍵詞優化的
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|  On site optimization for users. Example: Kick ass post titles" ?% Z* B" n' O" `+ y
( w* N4 C7 X' S不太「在意」標題的寫法，標題是為了讀者，而不是搜索引擎，關鍵詞丟在一邊1 y/ B; S0 h( O% W7 g( p/ Z9 e
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 Competition: You compete with others to be on the first page/in the Google top 10 for keywords- i1 _* @' b V- x
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你的競爭對手大多是那些在Google關鍵詞排名前十位的網站% ^! ]8 {) v+ q1 U5 y
& [4 R& x+ a3 ^' e | Cooperation: You cooperate with each other submitting fellow bloggers to social media or voting for them, you link to them! [; v. Y) J6 q! F0 g! S7 M% g" i
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與那些訂閱你博客的讀者進行合作，為他們投票，鏈向他們, s, E% }3 \0 W" ?# H S
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 Barter: You give me link and only then I will give you one+ f$ F$ J/ P; p4 L" X- {8 w* Q
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交換，鏈接一對一地交換
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|  Giving: I link you regardless whether you link back, but in most cases you will, more than once# k) ^8 W9 H W2 P. ~$ c6 S5 y2 i
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主動給於，通常不止一次，不會在意反向鏈接
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 Hiding: We』re not doing SEO, we can』t show our client list publicly, impersonal SEO company
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掩飾，不會公開客戶列表，個人SEO) {$ a, I0 @- T9 g7 P' l
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|  Being open: Welcome our new client xyz, we are proud to work together with them, Rand Fishkin and his team) |. [# i" }# _" V1 V' \: Q3 e
5 B' j8 F4 ~% b7 i( L全開放，團隊合作，願意分享
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|  keywords 關鍵詞 |  tags 標籤 |
|  Optimization for links 鏈接制勝 |   Optimization for traffic 不太看重鏈接，流量制勝 |
|  clicks, pageviews, visits 流量統計的IP及PV |  conversions, ROI, branding 轉化率及品牌度 |
|  DMOZ 開放目錄 |  del.icio.us 主流社會化書籤 |
 Main traffic sources: Google, Yahoo, MSN
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+ @0 j# X& {* ]5 p/ Z主要依賴Google，Yahoo，MSN三大搜索引擎的流量: P# g g: ]. y( L; S% ~
5 T" U3 w7 R0 e- h) K |  Main traffic sources: StumbleUpon, Niche social news sites, Blogs 更多地來自一些社會化新聞網站，博客 |
|  one way communication 交流的方式單一 |  dialog, conversation 對話交流 |
|  top down 自上而下 |  bottom up 自下而上 |
|  undemocratic 非民主, who pays most is on top |  democratic 民主, who responds to popular demand is on top |
|  50% automated |  10% automated |
|  technocratic 技術層面 |   emotional 情感化層面 |
發表於 2008-10-29 22:36:56
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